10 Tips For Your Digital Front Door

Career Centers can learn a lot from disruptions and innovations in other industries. One of the most significant healthcare revolutions underway before the pandemic, which has accelerated rapidly, is the concept of a "digital front door." 

According to Phreesia, a healthcare technology firm, "digital front door" refers to the collection of technologies that healthcare providers use to manage and improve the patient experience….It represents a radical shift in healthcare administration from a provider-centric, paper-based approach to a more digital, patient-centric framework."

Does this sound familiar? Many Career Centers made large investments in digital assets and experiences during the pandemic. Still, more must be done to fully leverage a stakeholder-centric approach to your online services and resources. Don't make the mistake of saying, ‘We have a career center website, so we are all good.” HOW you approach your digital front door is paramount to your success in student engagement. 

Below are ten pro tips for assessing and maximizing your digital front door. 

Margaret McGee-Newton